Could your Menu Management System do with a Revamp?

Consistency has always been one of the most critical factors in the success of any restaurant brand. Whether its consistency in the quality and flavor of your menu items, consistency in the attentiveness and efficacy of your service team, or consistency in your branding and brand identity, every element of your restaurant has to be Read more about Could your Menu Management System do with a Revamp?[…]

What’s On the Menu for Baby Boomers and Millennials?

As mentioned in an earlier post, baby boomer and millennial consumers combined account for two-thirds of every dollar spent in restaurants today, and this percentage is predicted by the IFDA to rise to three-quarters of every dollar spent by 2020. With so much spending power contained within these two market segments, the question of what Read more about What’s On the Menu for Baby Boomers and Millennials?[…]

Could Your Restaurant Be Appealing to a Broader Customer Base?

Few are the restaurant brands which can appeal to a single age segment of the market, be it baby boomers or millennials, and thrive long-term. But, while restaurants understandably target their marketing and customer acquisition efforts toward specific demographics, dictated by their concept and location, all attempt to bridge the gap between market segments to Read more about Could Your Restaurant Be Appealing to a Broader Customer Base?[…]

What's On The Menu? Balancing the Needs of Diverse Customers Through Seasonal Menuing

In this paper, Menuology looks at the differences and similarities across the differing age ranges served by the industry, and addresses their key drivers when selecting and dining in restaurants to offer operators insight into meeting the needs of multiple generations simultaneously. Read the full white paper here: Whats On The Menu? Balancing the Needs of Read more about What's On The Menu? Balancing the Needs of Diverse Customers Through Seasonal Menuing[…]

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